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An excellent way to get more visitors to your website is by to write press
releases and submit them to press release sites. Here are press release tips to
help with creating your own releases. And then we’ll take a look at some free
sites out there where you can distribute them at no cost.Press Release Tips
Keep in mind that a press release is a “newsworthy” announcement. It is not an
advertorial or sales letter. A press release needs to be of interest to
journalists and other media representatives.
A press release itself follows a general format so that publishing media
worldwide in all industries can handle the information quickly and efficiently.
Main elements in this general format include:
1. FOR IMMEDIATE RELEASE - Write these words in the top left-hand margin of your
document, capitalizing each letter.
2. Underneath the phrase above, write out your contact Information. List the
name of the person to contact for more information on the release and include a
phone number and email address for media to reach you in a hurry.
3. Grabbing Headline – Study popular headlines in your own media on hand
(newspapers, USAToday.com, etc.) Then write your own compelling headline to
attract readers.
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4. City, State – Begin your first paragraph by listing your press release’s
point of origin to the left margin.
5. Cut to the chase – Make your lead paragraph lead and not put people to sleep.
Introduce all key points here: the five W's (who, what, when, where, why). Don’t
make editors wonder what your piece is about. They’re busy. Cut to the chase
right off.
6. Develop Content – Use the remaining part of your release to fully develop
your subject of focus. Have someone read it and proofread it for errors and
missing info.
7. Summary / Contact / Offer – Power-pack your last paragraphs with solid reader
information. Include a statement like, “For more information, contact….” And
list at least a URL and phone number for readers who want more info. When
possible, offer them something free, too: a free report, free ebook with tips,
etc.
Free Press Release Distribution Sites
- AFreeGo.com
- Agencyfaqs.com
- ClickPress.com
- Click2Newsites.com
- DesignFirms.org
- Dime-co.com
- Durhamregion.com
- E-xl.com
- EarthVision.com
- Express-press-release.com
- FloridayToday.com
- Free-press-release.com
- Greatpossibilities.com
- I-Newswire.com
- Kcsmallbiz.com
- Looselycoupled.com
- OnlinePressReleases.com
- OpenPR.com
- PR9.net
- PRLeap.com
- PRWeb.com
- PRfree.com
- Press411.com
- Press-world.com
- PressReleaseSpider.com
- Pressbox.co.uk
- Quirks.com
- SoftwareWire.com
- Thomasnet.com
- Xbiz.com
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